IDC’s Marc DeCastro Addresses Today’s Bank Branch Challenges [Video]
Posted in Customer Engagement
As most of us know, these are rapidly changing—and quite challenging—times for bank branches. Finding new approaches to doing business with their customers is now a top priority for banks who want to succeed in the long run.
We recently sat down with Marc DeCastro, Research Director, Consumer Banking, IDC Financial Insights, to talk about today’s retail banking challenges, and how financial institutions are evolving their branches to meet the needs of digital consumers.
Marc responds to the following questions and provides his recommendations:
As financial institutions update their branch channel strategies and tackle the need for transformation, it will be critical to evolve and manage various aspects of the people, processes and technology.
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