1 minute read
By Susanne Pitts
Posted in Customer Engagement
If speech solutions are going to be an essential part of your company’s CX strategy, how do you choose the technology that will provide the most benefit?
That’s a question posed by CMSWire in a recent article spotlighting the distinctions between voice user interfaces (VUIs) and intelligent virtual assistants (IVAs).
Verint’s Jen Snell, Intelligent Self-Service vice president of product marketing, points out that the comparison isn't so much about the technology—it’s about the user experience you can create with each.
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